Category Archives: Uncategorized

How I Knew I Was Ready to Become an Entrepreneur

 

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A friend of mine, who is an avid reader of my blog, asked me if I could write a post on when and how I knew was ready to start a business. Thinking back, I remember it started at the age of 19 when I was in college studying business. To keep afloat, I worked small part-time jobs in restaurants, bars and small offices. While I was enrolled in business classes I learnt that starting a business wasn’t as hard as it everyone said it was. I also realized that I would much prefer to work for myself than the employers who I had currently worked for. With that in mind, I made my first step into the world of entrepreneurship but before I took that important step I ran down these 6 points:

  • Was ready to start crafting my passion?:

When we start our careers we usually start in low entry jobs. These jobs generally entail tasks that are repetitive or soon become repetitive. It came to the point where I wasn’t pshcially capable of doing work I didn’t want to do anymore. I knew that by becoming my own boss and by stepping into the world of entrepreneurship I would be able to experience and practice a much broader line of skills. Entrepreneurship allows you to focus on the activities and passions you care most about or are most interested in. You can do this by finding ways to incorporate them into your business or forming your business around this concept.

  • I never received anything from the companies I worked for that was as valuable as the time I invested:

Building someone else’s dream is what we call a job, or even a career. If you have a job, it needs to bring something into your life. As for me, completing projects that brought an already wealthy person more money wasn’t filling in my achievement meter. I found the companies I worked for generally lacked a sense of community, meaningful goals and proper values. If you’re going to work for a company find one that you can admire and if you can’t find a non-materialistic value in them don’t work for them. Start your own projects, make a difference in the world and don’t submit to a greedy CEO. I decided that my time was best invested when it was towards my own dreams and passions.

  • I desired to live my life to its fullest and was ready to create the time to do so:

When you’re employed you will always have schedules, mannerisms and goals to follow. You’ll have deadlines to follow, a boss to follow, a contract to follow – you’ll be following something constantly. To me, becoming an entrepreneur was my entry way to following my own schedule and creating my own rules. I know, many people who put up with unjustified behavior and treatment at their jobs because they enjoy the comforts of their stability within their jobs. Something they don’t realize is that their quality of life has declined for all the wrong reasons and reasons that are not worth it.

Maintaining a free schedule that allows you to stay disciplined is important. Being able to freely decide on what they are doing, when they are doing it, how they’re doing it and who you are dealing with is what I define as true freedom.

  • I wanted to do make decisions and felt entitled to my opinion and beliefs:

I am a free soul who bases everything I do off of my vision, morals and values. Within a job, often times employers make you operate on their terms. They force you to see from their perspectives with the bribery of money which will eventually corrupt the soul. You have to always remember that you can be your own leader and develop your own methods of business even if they are not as prosperous as other solutions. For example, I am completely against non-environmentally friendly production so I do my best to find dealers who are socially and environmentally friendly.

When you give yourself the freedom to navigate your operations the way you desire – you’ll notice immediately the inspiration that will fill your mind with good.

  • I had the will power to minimize my life in the mission to maximize it.

Almost every self-made business owner knows the struggle of starting their own business with no support other than our own two hands. We have less money, time, social life and romance all for the sake of our start-up. Building a business from the ground up is like having a new born baby – you invest everything into its growth. You have to give up the expensive life style that included your fancy meals – unless it’s for potential business, reduce the amount of times you go out, limit your unnecessary shopping, etc. This sounds depressing but it’s actually so empowering. I’ve become a minimalistic through these strict practices and I do not not feel as if anything in my life is missing. I believe it is because I am working towards something that I believe is far greater than materialistic things.

  • I felt uncomfortable staying in something I didn’t believe in:

This point is my finishing point – it is also the most important. This doesn’t just apply to work or business – it applies to everything in life. As individuals, we have so much power and groups we have even more. When you are in a situation that makes you feel uncomfortable or feels wrong you must take action. For me, I simply didn’t agree with  my past employmers which is why I took a step in my own direction. You should do the same.

I hope you enjoyed this read and please share your experiences and thoughts in the comment board!

Sponsored by :Lider Marketing & The Sustainable Entrepreneur (TSE) Project

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Reawakening

 

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A few words of inspiration to anyone working hard to build their dreams:

 

Time to wake up and acknowledge life.

Remembering that time is continuing without you and that that alone should inspire you to continue dreaming and aspirating. Always remember your most positive and negative experiences, they are the most impactful and influential. Wisdom comes from deep experiences and confirmed thoughts – you’ll always be tempted to forget them but don’t. Those experiences and thoughts are valuable, they help us realize that our own reality is truly at our own finger tips and no one else is at fault or even contributing to that reality or any life expectations. We make everything we want to happen happen, we understand many things but only invest, admire and care about preferences as well as beliefs. We can willingly make every action count and every memory last, and we can taste as much freedom and happiness as we desire. The road that is simpler and less challenging will simultaneously cause you to continuously seek satisfaction instead of happiness. Satisfaction does not last.

Time to cast away society’s promises, boundaries and confusing illogical patterns. What’s worse than being broken is being broken and also doing nothing about it. Don’t waste time lingering, wasted time will never be given back to you, wasted time will haunt you, wasted time will deprive you of the things you wanted, adventures and often times the happiness of you and those around you. Always work towards something you’re passionate about, let only the most passionate people into your life, keep the people who make you who you are close. Never throw away something you believe in when it becomes too challenging because it will always have the same value that you saw in it right from the beginning, if not more.

Go for the most positive opportunities that will grow you and make you happy. Life can be disgustingly ugly but I believe it will only happen to those who feared it would. There are no real promises, there are no real certainties or boundaries there is only a reality and that can always be directed. Understand the possibilities and you’ll never fall hard. Be grateful, be keen, be genuine, and be happy.

Don’t follow the average mind and don’t follow society and it’s ever changing trends; build your own reality while following your own mind and rules.

 

 

INSPIRATIONAL QUOTE

Thanks for reading!

Katie Raspberry | Creative Business Blog

Follow us on Instagram: katierasp

Sponsored by:

Great Holidays Gift Ideas For Your Clients

Christmas gift for clients

Finding great gifts for your clients that are affordable as well as impressive is a very hard task to achieve. So I decided to help you out by listing a few gift ideas that you can treat your clients to and make them feel even more appreciated; all for under $5-$10/ gift.

1. Packaging always makes a gift more exciting to receive. Don’t get giant bags for small gifts and don’t try to squeeze bigger gifts into smaller bags. Be sure to buy a number of different wrappings, bags and gift decor(such as ribbons, bows, etc) that are presenation and match with different gift themes and sizes.Holiday gifts for clients#1

2. Picking a small gift that everyone will like is difficult so I always give something edible such as candy in a jar/pot with a bow on top!

Holiday gifts for clients#1

Follow these steps for packaging your gift:

Holiday gifts for clients#1

Step#1 : Make sure your gift fits into it’s wrapping/gift bag

Holiday gifts for clients#1

Step #2 Place and measure gift on a piece of wrapping tissue.

Holiday gifts for clients
Step#3 Wrap the gift within the wrapping tissue as shown in picture.
Holiday gifts for clients

Step#4 Place wrapped gift into appropriate sized bag

Holiday gift ideas for clients

Last but not least, place your card within the bag with your client’s name written on the front of the envelop and a happy holiday message within the card.

Holiday gift idea for clients

And VOLIA! There is your first gift! Let’s move on and explore a few other quick gift ideas for your clients!:

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Candles! This may be a bit too feminine as a gift to men (ask a male friend recently confronted me).

Photo on 2013-12-19 at 5.00 PM

If it is, too small perhaps match it up with a small pot of candy

Holiday gift idea for clients

Calendar or a cake! Perhaps even freshly baked cookies!

Holiday gift idea for clients

While having a pre-made package for the item is great (cake being the perfect example) however it’s not always supplied. So for the calendars I would recommend wrapping it in wrapping paper!

Holiday gift idea for clients

Agendas and pens are great holiday gifts but they are also a great way to advertise yourself and have a permeant spot on someone’s desk!

Holiday gift idea for clients

Chocolates are a big YES! Not many people dislike chocolate, just make sure you don’t eat them.

Holiday gift ideas for your clients

For your biggest small business clients a bigger gift would be very wise such as a nice bottle of wine with an agenda+pen($20-$30). This is actually a gift I received from an organization I work with.

Holiday gift idea for clients

So there it is! Small budget items that make fantastic gifts! If you have a bigger budget try to stay on the technology side of things such as tablets, office technology and more. For my 10k + accounts I invest a minimum of $150 for each gift because they deserve it. Be sure to show your clients you appreciate them and  would like to keep them!

Holiday gifts for your clients

Hope this helps and Happy Holidays to all my readers!

Christmas Gifts for Clients

Katie Raspberry | Creative Business Blog
Sponsored by:
Attorney Sebastien Dube |  Montreal Lawyer

Attorney Sebastien Dube |  Avocat Montreal

Choosing the Right Office Space

Many of you new business owners or starting blogger are starting to find work at home quite unproductive. Now is the time choosing your very own office space, and pick the office that is 100%perfect for you! Many of you think it’s easy and ”fun” –  it’s not; especially if you’re as picky as me. Here are a few tips to look for when office hunting:

Tip one: Look out for location

 

Naturally – I look for offices by searching the web. By doing so you’ll have access to all kinds of photos before actually visiting the office; which is convenient. Just make sure you don’t fall in love with an office that is 45 minutes away. Or a location that is bad for your market or target. It’s happened where I booked the appointment and traveled an hour to get there. It’s a drag and a waste of time – you’ll always find something better or similar but closer.

 

 

 

 

Tip Two: Ask What Is Included

I can’t even count the amount of times I’ve seen CLOSED offices for $150-$300; flabbergasted I immediately booked an appointment to see it. Once there I discovered the insurance, taxes, heating, electricity, security, internet and phone,parking was NOT included which brings everything back up to $500-$700 . Some rentals are sneaking -ask before you visit to save yourself sometime.

 

 

Tip Three: Think of the future

When renting an office space for minimum 1 year be sure your office has enough space

for future(planned) employees. In my first year I knew I had to hire a Graphic Designer so I made sure when renting the space I had enough space for them to work as well as my partner. I also planned for a studio area.

 

Tip Four: Is there Recycling?

 

To all you Green Beans, there are LOADS of cheap buildings who DON’T have recycling systems –

make sure to ask them before visiting if it’s important to you. If you have a car you could always take your recycling home.

 

 

 

Tip Five: Save by Sharing:

 

 

If your office rental budget is $150-$400 why not share? There are many gorgeous office out there to share. You’ll have just as much space in a private office and it’ll make you look like you have a bigger business when bringing clients in.

 

 

 

 

I hope these tips help you out. If they do let me know how in the comments below!  Also Do me a favor and let me know of any topics you would like to read about!

An Artistic Start-Up

While exploring the start-up fund raiser Kickstarter , I came across an extremely interesting  and unusual start up. I have many friends who have studied art but have decided not to pursue it directly. Being that of an intelligent choice; we wonder why – People say how there is no future in someone with the artistic background; in terms of making any kind of money on art alone. This assumption was concluded by people who failed due to the mass amount of artists in the world. When there’s a lot of competition with a generally low demand –  it’s much harder to gather clients. However, competition is never an ending point – it can always be beaten.

After saying that, you can understand why I admire this start-up. They’ve managed to use their artistic skills to raise more than 5.7 times their goal- the total they raised was $105,463.00. They’re trying to create a book with many different artists’ work on display. Check out the project TOME you will be just as flabbergasted with how much success they have obtained….

http://www.kickstarter.com/projects/44flood/tome-0

Here are a few of their pieces:

Business start up - Artistic start-up

They’ve managed to fund raise all of this through the website Kickstarter. Where so many people were willing to give them almost 6x their asking! It was truly incredible!

If you’re looking to do fund raising for your start up or even your small – medium sized business then Kickstarter is the place to go!  Let me know how this post helped you and what else you would like to know!

Thanks for reading!

Katie Raspberry

Sponsored by: Kontego Networks the coolest internet providers in Montreal

Choosing the Right Key Words

A lot of people find it hard to get natural traffic without advertising or promoting… Here’s a tip for you:

Select Popular Topics!

Let me show you how :)

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Step.1: Open a Google Adwords Account

 

 

 

 

 

 

 

Step 2: Go to Tool and Analysis

 

 

 

 

 

 

 

 

Step3: Once there, select the ”Keyword Tool” option

Step 4: Start typing in words that relate to your industry or to the things you wish to talk about. Those are what we call keyword.

Step 5: Analysis the results: (read below)

As you can see once you hit the search button a list of results will pop up. The first thing you will look at will depend on whether you are international or a local business. I am a local business so I will look at the ‘’Local Monthly Searches’’ in the purple color I have circled it. If you’re international your main focus will be Global searches.  Once you’ve picked you’re target’s location analysis the number. 3,350,000 views is amazing. Once you’ve figured out the search status of your search look at the competition – Low competition with 3 350 000 searches per month is more than phenomenal. Not to mention rare. When the competition is low it means your CCP rate will be low. In the green box there are other keywords that many relate to what you’re looking to advertising – the more keywords the better so click the ‘’more like these’’ button and see if it comes up with something better than what you have. My advice for a popular blog is to choose keywords that are popular so that it actually shows up in search engines. And if your competition is low it probably means that you have an easier time showing up on Google’s top spot. If you Google ”bizarre facts about Monday” you’ll find that I have taken the 4th spot; where Oddee has taken 1st.

Please let me know how this post helped you!

Katie Raspberry

Sponsored by: Kontego Networks the coolest internet providers in Montreal

Posts this month:

July 5th: Choosing the Right Key Words

July 15th: Creative Marketing Material

July 25th: The Business Morning Talk

How to Get Traffic

Blogging Part 2

Want to learn how to get more traffic? In the last few blogs I did Creating Money Online and Small Business concept/Ideas I spoke about many ways to make money –  one of them being your actual blog. Many people asked me how? How are others actually capable of making a solid and decent living off blogging. In order to be able to make any kind of money from blogging you’ll need to have readers. Weather you have a massive amount of subscribers or top Google ranking. You just need a high volume of readers to make a decent amount of moula. So let’s discuss:

How to Get Subscribers:

 1. Finding the right topic to Blog about!

When blogging you need to figure out what people are looking to read.  This is where your market research will kick in. You’ll need to pick a target and figure out what they like to read! You can find out in how to pick the right keyword in my next blog post about ‘’Choosing the Right Key Words’’ It’ll demonstrate how to use Google Keyword Tool.

2. Back Links(text links):

People think there’s some crazy formula to make a text link work… news flash: there is none. A back link is quite simple… It takes effect after perhaps 3-6months. What it does is place your blog higher and higher on Google’s pages it’s called ’’Google Ranking’’. Why is it important? Ex: Someone is looking for a nice restaurant to go to – they end up looking online; they type in ‘’Restaurants in Montreal’’ the top 10 most optimization websites with the most back links will pop up on Google’s front page. All you really need to do is copy your URL and start posting it to comments you make on blogs, in online directories, Yahoo Answers, Reddit, and any social media possible ex: Twitter, WordPress, Facebook Linkedin etc

3. Paid Advertising: (For fast results)

If you want fast results then pay Yahoo or Google for the Ads; or you can ask a super popular blog to place and ad on their blog. However, those can be pricey and risky. Monitor the results of the ads – you need to make sure your target is being reached and your getting the results you’re looking for. For example: I use Google Adwords – as a keyword I put ‘’Work’’ I had 91 clicks from just that keyword. Compared to all the rest it was the most successful (when counting clicks) however, I didn’t get that many subscribers (which was my goal) So I realized I could no long use this keyword because it was taking up a lot of money and giving me no results. Whereas ‘’Business Start-ups’’ was giving me everything I needed from comments to subscribers. I hope you get my drift.

4. Original Creative Content/Material:

As I said in my last post this is key because sometimes you can even become popular if you make something original. Take the Youtube celebrity Michael Pham; she started making vblogs on make-up tutorials and is probably making $1 for every 1000 views. One of her videos has 2 711 272 views… that’s $2711/week (she makes videos once a week) . She was one of the first people to create make-up tutorials; not only that her videos were so creative and appealing. She has almost 1 million fans on Facebook.  Think outside the box and be the first to do so; that’s how you’ll get popular.

Those are only a few ways to get loads of subscribers try searching other ways or even creating your own! You do however, need a lot of time or at least have a team of people who can help you get all of these done in a short amount of time for maximum results. Back links are the most difficult in terms of results vs. time.

Let me know how this blog helped you and what you would like to hear next!

Posts this Month:

  • Creating Your Starting Image June 15th
  • A Business Dinner With Katie Raspberry 21st
  • Business Morning Talk Interview June 25th

Katie Raspberry

Sponsored by: Kontego Networks the coolest internet providers in Montreal