Fun business info graphic

How to Make Money the Start-up Way (Info Graphic)

Finding start-up or small business funds can be challenging so here is a great piece from the website Funders and Founders that can give you a bit of guidance! Enjoy

Fun business info graphic

Thanks for reading!

Katie Raspberry | Creative Business Blog

- Follow us on Instagram: katierasp

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inspiring photo

Reawakening

 

 inspiring photo

A few words of inspiration to anyone working hard to build their dreams:

 

Time to wake up and acknowledge life.

Remembering that time is continuing without you and that that alone should inspire you to continue dreaming and aspirating. Always remember your most positive and negative experiences, they are the most impactful and influential. Wisdom comes from deep experiences and confirmed thoughts – you’ll always be tempted to forget them but don’t. Those experiences and thoughts are valuable, they help us realize that our own reality is truly at our own finger tips and no one else is at fault or even contributing to that reality or any life expectations. We make everything we want to happen happen, we understand many things but only invest, admire and care about preferences as well as beliefs. We can willingly make every action count and every memory last, and we can taste as much freedom and happiness as we desire. The road that is simpler and less challenging will simultaneously cause you to continuously seek satisfaction instead of happiness. Satisfaction does not last.

Time to cast away society’s promises, boundaries and confusing illogical patterns. What’s worse than being broken is being broken and also doing nothing about it. Don’t waste time lingering, wasted time will never be given back to you, wasted time will haunt you, wasted time will deprive you of the things you wanted, adventures and often times the happiness of you and those around you. Always work towards something you’re passionate about, let only the most passionate people into your life, keep the people who make you who you are close. Never throw away something you believe in when it becomes too challenging because it will always have the same value that you saw in it right from the beginning, if not more.

Go for the most positive opportunities that will grow you and make you happy. Life can be disgustingly ugly but I believe it will only happen to those who feared it would. There are no real promises, there are no real certainties or boundaries there is only a reality and that can always be directed. Understand the possibilities and you’ll never fall hard. Be grateful, be keen, be genuine, and be happy.

Don’t follow the average mind and don’t follow society and it’s ever changing trends; build your own reality while following your own mind and rules.

 

 

INSPIRATIONAL QUOTE

Thanks for reading!

Katie Raspberry | Creative Business Blog

- Follow us on Instagram: katierasp

Sponsored by:

organic SEO Montreal

5 Search Engine Optimization ( SEO) facts and tips :

Search engine optimization (SEO) is one of the most profitable and cost-efficient methods to invest a small business marketing budget. You gradually gain a large amount of exposure through increasing your overall Search engine optimization (SEO) in a relevantly short amount of time and a very small price (especially if you do it on your own). For those looking to build their SEO up on there own here are a few tips I recommend you follow:

The term”Ranking” is actually an award for your marketing efforts:

Ranking

Your SEO ranking score is calculated by the amount of quality content you produce, how shared your content is, if you communicate and engage with your readers or users and if your brand is a trusted brand.

There’s a big difference between Organic SEO and Non-Organic SEO:

organic SEO Montreal

Non-Organic traffic is paid traffic also known as advertisements. Advertisements direct traffic to your website through the ads you’ve place, the traffic is generated when a browser clicks on the ad.

Organic traffic is created by building your SEO either on your own or with an SEO specialist. By learning how to do it on your own, you will be saving a ton of money. Be cautious when doing SEO on your own, you will need to put in a very large amount of time as well as making sure to keep yourself up to date with all the changes in the google algorithm and continuously making sure you’re doing everything right.

Or you can save yourself the hassle and hire an SEO specialist or for faster ROI stick to using non-organic methods such as  advertising. My recommendation is hiring a specialist so you do not waste time and money. A great business for that is LIDER Marketing.

Use anchor links AS MUCH AS YOU CAN:
Try to include as many links to your site while using your strongest keyword phrases. A great way of doing this is through anchor links. For example, if your target is searching Montreal Internet Marketing then link to “Montreal Internet Marketing” instead of a “Click here” link. The code for creating an anchor link is as followed:

anchor code

anchor link

And once you publish switch from HTML platform to visual platform you should see something similar to this:

“Montreal Internet Marketing”

Do not use Flash:

Flash Website
Search Engine’s spiders do not crawl Flash and they tend to avoid Flash-based websites. Having Flash on your website will decrease your Search engine optimization (SEO) and your potential to reach a top SEO score. Needless to say, I have seen top ranking websites that were Flash-based websites, their SEO was great in every other aspect but that is a very rare find.

Using Images effectively (Optimized Images):
If you want to use an image on your site make sure the the text is placed on the image through HTML it you want to place content on the image. The reason being, SE’s spiders only read the image’s title/label, they do not read anything you’ve pasted on an image example:

SEO FACTS - BUSINESS BLOG

SEO TIPSSEO BLOGSEO FACTS

Search Engine Optimization is so important for businesses anywhere in the world – take full advantage of the digital world. I hope these SEO tips come in handy for you and your business!

Thanks for reading!

Katie Raspberry | Creative Business Blog

- Follow us on Instagram: katierasp

Sponsored by:
Attorney Sebastien Dube | Montreal Lawyer

Avocat Sebastien Dube | Avocat Montreal

Working-at-the-Coffee-Shop-0009

Business Start-up Essentials

Starting a business is a great way of being completely independant and self-sufficiency; it truly is an amazing and rewarding experience. The start-up mode of a business is the most challenging stage you will undergo as a small business owner. If you are unsuccessful in start-up mode your business will obviously fail as well.
Only 2% of businesses survive after the first year of opening and for good reason. There are a number of important affairs you need to attentively and actively monitor to keep a new business afloat.. Within the first year you may not always be making enough to pay the salaries of your employees, business expenses or the rent of your office space, you may feel lost because of the lack of business’ organization, you may even miss out on opportunities due to lack of business management. So I have created a list of important points you should plan and research before the launching your new business.

Starting a Business
1. Financial Backup:
Generally when starting any business, it would be wise to start with a full bank account. The business I started I had saved up about $5, 000.00 before taking the first step. When I started my second business I knew I needed to quite my job first to focus %100 on my new business. I did however sign a contract with a friend before starting meaning I already had my first client so I knew I would have positive cash flow in my first month. As for my photography business, I started while I was attending college and saved up 0$ only because I had no real liabilities or expenses;I was also still living with my parents. Depending on your living conditions and business liabilities calculate about 3- 6 month of back up money because revenue doesn’t always go according to plan.

Starting a Business
2. Sales:
One of the most common mistake start-ups frequently make is they have no plan as to how their business will generate sales. Most start-ups generally do not have the budget to hire quality sales people so they produce their own sales. Those start-ups need to study their business’s targeted market and find ways to intrigue them. By creating many campaigns they will be able to analyst and test each one to eventually discover the campaign that works and fits their targeted market and help produce sales.
By creating a sales and marketing strategy that is customized for your business and its own individual personality you can keep yourself in check and stay organized while aiming to reach your business’ maximum potential and move your business forward. With a strategy to follow you can confidently generated the right amount of positive cash flow with in the right time frames. You could always try and get a free marketing and sales consultation from an organization or friend with expertise and experience. TIP: LIDER Marketing is currently offering free marketing consultations.

STARTING A BUSINESS
3. Connections:
There are many start-ups that do not need to invest into any outsourced services or items to open their business, however, some do. Every industry can benefit from having/making connections. The most successful people in the world have connections and if they didn’t when they started they did make connections when they began walking in the world of success.

When I first started my business I was very fortunate to have connections who were interested in taking small projects, and friends who were actively seeking the services my business was offering, I was also fortunate enough to have connections with individuals who had the right ‘’hookups’’ my business needed. All of these different connections all contributed to making my business what it is today. Connections help you grow, prosper and learn faster and easier.

Starting a business
4. A Developed Concept:
Make sure you have a concept already firmly in mind and stick to it. I’ve had countless clients who invested aload of money into marketing services, networking, and etc only to completely change concepts and lose everything they built and invested into the old concept. When you are in a start-up, money is limited and you need to invest every penny into something that is absolute.

STARTING A BUSINESS

5. Schedule:
Entrepreneurs need to set up a strict schedule and stick to it. Countless start-up owners who start from the bottom and built their own business all on their own with no funding tend to have a difficult time sticking to their work schedule. When you have a job within a company it is rather easy to get up, get to work on time, and get your work done. If you are unsuccessful at doing so you naturally will be fired. However, with your business you are able to do a poor job on a client and get away with this; you cannot get fired by your boss because as a business owner you are your own boss. That being said, with one bad review you can still convince others to invest into your business as a client. Keep in mind, that once you do reach a number of bad reviews you will find it difficult to acquire your audience’s trust again and generate leads. With the digital world rapidly growing anyone and everyone can share their bad experience online.

Starting a business is not an easy thing to do, so when you do start your business make sure you are prepared. For any other questions about starting up your business please write your questions within the comment board and I will answer every one of them.

Thanks for reading!

Katie Raspberry | Creative Business Blog

- Follow us on Instagram: katierasp

Sponsored by:
Attorney Sebastien Dube | Montreal Lawyer

Avocat Sebastien Dube | Avocat Montreal

BUSINESS WOMAN

Contest for Start-up and Small Business Owners to Win Funds!

BUSINESS WOMAN

It’s finally starting! The sweepstakes is now running and anyone who wishes to enter will have the oppurtunity to win $2000 worth of marketing services from the LIDER Marketing! For Start-ups or small businesses this could be your chance to gain more leads or get a head of your competition. LIDER Marketing is a full service Marketing boutique that offers a wide variety of marketing services. The services available to the winner of the contest are the follow services: Web design, Print Media Design (flyers, posters, business cards, etc), Branding, Content Marketing, Copy Writing, Photo Shoots, Advertising Campaigns, Social Media, Event Planning, Business and Marketing Consultation.

LIDER Marketing truly does pride themselves on giving back to the small business community by helping them with the most essential affairs when starting a business. One of their biggest beliefs is that if the small business community grew every individual would generally be happier. Fulfilling your dreams and passions is something they believe everyone should be doing, even you.

Join their sweepstakes by signing up though their Facebook page here: https://www.facebook.com/Lidermarketingg?sk=app_237202476309340

Requirements:
1. Needs to be a fan of their Facebook page: https://www.facebook.com/Lidermarketingg

2.Needs to provide a valid email address

Good Luck all of your entrepreneurs and business persons, wishing you success at winning!

 Thanks for reading!

Katie Raspberry Creative Business Blog 

- Follow us on Instagram: katierasp

Sponsored by:
Attorney Sebastien Dube |  Montreal Lawyer

Avocat Sebastien Dube |  Avocat Montreal

nikola-tesla

Phenomenal People You Didn’t Know Existed: Nikola Tesla

Nikola-Tesla-Electricity

The son of a priest and an amateur inventor, Nikola Tesla found his passion early on. In his youth in Austria, he was intellectually gifted, but ultimately dropped out of school. He worked as an electrical engineer in Budapest, and eventually moved to America to work under Thomas Edison. Although arguably both geniuses in their own right, Edison was a savvy businessman, and Tesla an obsessive creator. The two eventually went their separate ways.

Tesla was one of the most fearless innovators and influential thinkers of his time. His contributions to science, and to everyday life are countless. He contributed to the alternating current, the electrical engine and the x-ray; He also invented a number of other affairs such as light, radio, remote control, even robotics in which the concept developed after he quoted ”I have by every thought and act of mine, demonstrated, and does so daily, to my absolute satisfaction that I am an automaton endowed with power of movement, which merely responds to external stimuli.”  Without him we might not have any of those devices or long-distance power lines. Why, then, do so few people remember his name or learn about him in school? Perhaps the bigger question is, despite all his achievements, was Tesla a success?

Thomas Edison died rich, respected and famous. He had over a thousand patents to his name, and what could easily be described as an empire. Nikola Tesla died penniless, with many projects unfinished due to a tragic lack of funding. Few would disagree if I were to label Edison a success, but Tesla, in this description as in so many other things, is far more complicated.

A smart business person creates what people need. A brilliant marketer convinces people that they need it. But what does a passionate man do? Tesla was a passionate man, one who found his calling early on and never let it go. He used his success to feed his curiosity. He sunk his life savings into his work, and eventually he sunk with it.

When you find your passion, what will you do with it? Will you retire early, or will you stay hungry? Will you starve for your work, or will you be a success?

 

 Thanks for reading!

Katie Raspberry Creative Business Blog 

- Follow us on Instagram: katierasp

Sponsored by:
Attorney Sebastien Dube |  Montreal Lawyer

Avocat Sebastien Dube |  Avocat Montreal

Great Cafe Design

Original Steam Punk Cafe in Cape Town South Africa

Truth Coffee

Small Business

I recently discovered this fantastic Cafe call Truth.Coffee. The idea was  developed and run by Jose Vilandy, David Donde and Richard Kellond. Together they created a steam punk cafe that also manufactures quality coffee beans and offer services in training to brew the coffee.

 

What caught my eye about this Cafe is that the theme is steam punk:P I honestly have never seen anything like this. In Canada or America this would be a really big hit! Here are some photos of their business location and design:

77D0CAACDDC66ED94E4D8CB011F9E8_h498_w598_m2 awesome-steampunk-interior-design-at-truth-cafe-in-south-africa-bored-panda-google-chrome-1072013-73709-am Cafe Design Ideas download (1) download Great Cafe Design Small Business Small Cafe Steak punk business Steak Punk Cafe Business steam-1 steampunk-02 steampunk-06 steampunk-coffee-house-in-cape-town-south-africa-truth-7 steampunklead steampunk-truth-coffee-shop-cape-town-6

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

For more information on the Truth.Coffee business visit their website at: www.truthcoffee.com

 

 Thanks for reading!

Katie Raspberry Creative Business Blog 

- Follow us on Instagram: katierasp

Sponsored by:
Attorney Sebastien Dube |  Montreal Lawyer

Avocat Sebastien Dube |  Avocat Montreal

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